I teach global audiences how to leverage their reputation to build a purpose-driven business.

“Insightful. Her presentation was thought-provoking and informative.”

“Bright. Articulate. Knowledgeable. Authentic energy.”

“Her expertise in personal branding is unmatched.”

“Amazing understanding of what goes into building a personal brand.”

“Captivating and engaging speaker. Fun. Memorable. Entertaining.”

“One of the very best communicators I've ever come across.”

A bit about me

Mom. Wife.
CEO. Believer.
Eternal Optimist.

I figured out my calling, and now I’m committed to helping others do the same.

Personal Branding

As CEO and Co-Founder of Brand Builders Group, the world’s premier personal branding strategy firm, I’ve learned that:

1.

Revenue is not your biggest problem – reputation is.

2.

People need to KNOW you before they can TRUST you.

3.

Every entrepreneur needs a strategy for becoming well known, both online and offline.

free resource

The Trends in Personal Branding National Research Study

This ground-breaking study was the first ever multi-generational and empirically-verified study of personal branding in the U.S. and its data markers prove that personal branding is no longer optional – it’s a MUST.

The Podcast

The Influential Personal Brand Podcast

Named one of Forbes' Top 10 podcasts to listen to in 2021

Listen in as I co-host the top-rated show for aspiring influencers, entrepreneurs, speakers, authors, coaches, consultants, executives, and anyone who wants to get their message to more people.

35K Monthly Listeners

4.9/5 Stars!

250+ Reviews

625K
Downloads

free training

How to DOUBLE Your Coaching Business in the Next 12 Months

Learn hidden revenue opportunities that most coaches and consultants overlook, plus an actionable plan for tapping into that $$$ right now. Attend my free revenue growth webinar!

“I love how specific AJ was about how to niche down and the variety of strategies she shared for generating increased revenue. It was great!”

“NOT one of those ‘fluff’ webinars. AJ shared several revenue strategies that I'd never thought about. So good I watched it twice!”

Latest on the Blog

Want More? Tap Into My Latest Blog Posts

How You’ll Know When Enough Is Enough

There’s Hidden Power in Your Hardest Moments – Here’s How to Find It

4 Things to Know BEFORE You Start Writing Your Book

How to Recognize and Overcome the Lies Holding You Back

6 Tips to Create a Story that Resonates with the People You’re Meant to Serve

7 “Ahas” to Inspire Your Brand-Building Journey

Let's chat y'all!

AJ Vaden is CEO and Co-Founder of Brand Builders Group, one of the world’s leading authorities on personal brand strategy. An international speaker who’s been named one of the Top 5 Personal Branding Speakers, AJ is also co-host of The Influential Personal Brand podcast, named one of Forbes’ Top 10 Podcasts To Listen To in 2021. Along with her company, she’s been featured in Inc, Success Magazine, Fast Company, Entrepreneur, and on Good Morning America.

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